The
image that you are supposed
to project as a man and the realities
of being a man in this day and age are quite different. We are all
familiar with the male stereotype. You are supposed be artless and
uncaring about appearance. You are supposed to be straightforward to
the point of Neanderthal-like. The reality is much different. Men have
to groom every bit as carefully as women do. Personally, I have been
using Aveda hair products since I was 13, and if anything I have become
more concerned about my appearance over the years.
I
don't mean to
advocate Aveda
hair products over any other. I could just have easily settled for Paul
Mitchell hair products or l'Oreal. The point that I am making is that I
and judged by my appearance every bit as much as a woman is. I even use
the same Aveda hair products as my sister does. That is how I learned
to groom myself in the first place – from watching my
sister.And
that brings me
to my point. I could not ask me older brother about Aveeda hair
products. It is not that he did not know about such things as shampoo
or fragrance for men. He knew every bit as much as I now know.
It is
just that it is not considered to be a manly topic of conversation. To
ask him about Aveda hair products would have been tantamount to
admitting that I was a girl. Only girls, after all, are supposed to
worry about their grooming and appearance. It does not matter that guys
worry about these things every bit as much as girls do. What matters is
that a guy can not talk to another guy about Aveda hair products. Doing
so is a threat to the masculine image.
When
I raise my
own kids, I am
going to do it differently. My son will not learn how to shampoo his
hair from his mother. He will learn it from me. I will show him my
Aveda hair products along with my razer. He will begin to shower every
day before he reaches puberty. He will take pride in his appearance
from the age of Johnson and Johnson Shampoo to the age of Aveda hair
products. That way, he will not have to deal with the hypocrisy that I
had to deal with. He will grow up healthier and more consistent.
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